Freedom.
One of the key reasons most business owners start walking the path of entrepreneurship is because they want more Freedom.
Freedom to live where they want.
Freedom to work on the projects that light them up.
Freedom to work with people who are the perfect fit for them.
And most importantly… Financial Freedom, both personal and professional.
Freedom is clearly a motivator for many of us… but often somewhere along the way, we get so caught up in our business that we get completed disconnected from the Freedom we wanted in the first place.
That’s why in the Cash Flow Cure program, great emphasis is laid on the premise that “Freedom lives OUTSIDE of your business.”
That’s right.
And today, I’m going to show you how you can start working on this premise by creating group coaching programs that not only lay the foundation for a lucrative and leveraged business, but also, contribute towards building your Freedom Generator! Can I get a hell yeah?!
How to Create a Group Coaching Program and Take a Giant Step Towards Financial Freedom
One of the premises of Cash Flow Cure is that you are not your business.
Let that sit with you for a while.
It is with this premise in mind that creating group coaching programs make the most sense for coaches and entrepreneurs who want to build their Freedom Generator outside of their business.
Group coaching programs are a fantastic way to fast-track your Financial Freedom because instead of working with one person, you’re working with many.
You aren’t restricting your earning capacity by trading dollars for hours and instead are multiplying your income and impact so you maximize your profit and impact.
Not only that, you can build on a group coaching program and offer certifications for other coaches to teach your program, making it the perfect first step towards building a Legacy Business.
So, now that we know that creating a group coaching program is integral to racing towards Financial Freedom, let’s get started mapping out how you can create a group program for your business.
Here are the five key steps to get you started:
Step 1: Identify The Specific Result or Outcome Your Group Program Will Help People Achieve
This is super important and non-negotiable.
What’s an urgent problem your ideal clients have?
If you make that the focus of your group program people will sign up in droves.
Step 2: Determine Who Your Group Program Is For
The clearer and more specific you are about your target audience, the easier it is to find them.
Also ask yourself, “Where do you already have connections, contacts and credibility?”
Once you have a general target market nailed down, go deeper to identify your ideal client profile often called your “perfect client avatar.”
Knowing as much as you can about your ideal client will help you design an irresistible group program and create a compelling offer.
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Step 3: Outline the Steps for Achieving the Desired Outcome
Some group coaching programs include a training component, while others provide minimal content.
Regardless of which approach you take, you need to outline the main steps or topics that you’ll be focusing on in your group program.
Step 4: Create a Hot Name for Your Program
Once you know all these details, it’s time to name your program. Keep in mind the results you’re promising, the audience and if you’d like, the steps they’ll be taking.
The hottest program names are results-oriented and speak directly to your ideal client. Here’s an example: “From Single to Soulmate: Find Your Perfect Partner This Year!”
Step 5: Develop a Marketing Campaign to Fill Your Group
Last, but certainly not least, you need to engage in marketing to fill your group.
The good news is with a well-crafted marketing campaign you can engage in a burst of marketing to fill your group easily and quickly.
Your marketing campaign doesn’t have to come with a hefty price tag either.
Instead, use simple but effective techniques. Ideas like reaching out to your existing connections and community, attending local in-person networking events, giving a free talk and sharing on social media.
All free, all easy and all effective ways to fill your group program.
There you go… Five start-to-finish steps to create a group coaching program. You’ll not only earn more but earn faster and build your Freedom Generator outside of your business with ease.
This is a sponsored post by Michelle Schubnel. The views expressed in this article are their own. To learn more about Michelle, visit our Specialist Panel.
image credit: Bigstock/dolgachov
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