How Do You Know You’re Selling The Right Products?

Having the right mix of products is imperative for growing any business—whether you have a Profit or Legacy Business. But sometimes small business owners fall so much in love with the products they want to sell they forget to ask themselves if they’re selling the right products for what they want to accomplish. Today we’re going to talk about how you know you’re selling the right products in your Legacy Business. (If you have a Profit Business, head here for that info!)

How Do You Know You’re Selling The Right Products?

In a Legacy Business, nothing is more important than selling the right products. Your products are what position you to grow a sustainable venture that will continue to thrive with or without you on board. To make sure you’re offering products that inspire, create a powerful impact and help grow your business, here are the four questions we take you through in Cash Flow Cure, Module Four to help you in the evaluation process.

Question #1: What kind of impact do you hope to have?

Everyone who starts a business has different goals. Perhaps you want to make a huge profit so you can retire early. Or maybe you hope an environmental product you’ve patented will lower the global carbon footprint.

Do the products you’re offering create the impact you hope to have on the world? That’s the first question you need to ask. In evaluating your product line, consider which products and services inspire you the least and which inspire you the most.

Question #2: When will I make a profit?

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